Description: Co-founded by Guitar Hero creator, Kai Huang and OpenLink founder and wellness advocate, Coleman Fung, Blue Goji makes games that make getting healthy easy, fun and rewarding. It’s award winning flagship product, Goji Play®, transforms regular cardio equipment into a fun game system that makes work out time fly by. Blue Goji is headquartered in Austin, TX.Launched in December of 2013, Goji Play has received rave reviews from customers and media. With a wide variety Goji Play games available, and more coming online regularly, there’s fun for everyone. Player activity, speed and intensity affect the games. Enjoy playing games and watch the time on cardio machines fly by. Blue Goji has now extended the Goji Play platform for virtual reality and has been showcasing its new Active Gaming/Active VR offerings on popular VR platforms, supporting both Blue Goji and many third-party VR games.Blue Goji is at the intersection of fitness and technology and leading the field in exergaming and wellness. The company is passionate about motivating people to get and stay healthy.

Industry: Health and Fitness


Company size: 11-50 employees

XRD rank: 3770508

Headquarter: Austin, TX

Ownership: Private company

Founded year: 2011

Skillset: Gaming, Fitness technology, Fitness tracking, Wellness, Virtual Reality, and Augmented Reality

Crunchbase profile: –

Funding rounds total: –

Selected investors: –

Location: Austin, TX 78745, US